- Percentage growth in religious book sales in 2014 versus 2013: 10.5
- Percentage growth in the general book market: 2.4
- Percentage growth in adult nonfiction religious titles, 2009–2014: 8.9
- Percentage growth in adult nonfiction Christian subcategory, 2009–2014: 11.3
- Number of articles shared monthly on LinkedIn: 3 million
- Number of articles shared eighteen months ago: 500,000
- Number of people who have published a post on LinkedIn: 1 million
- Number of new posts published each week on LinkedIn: 130,000
- Percentage of people sharing on LinkedIn vs. other social media sites: 1
- Percentage of overall social media traffic originating from LinkedIn: 0.1
- Percentage of kids’ books discovered & purchased through in-store display: 16
- At school: 8
- At a book fair: 8
- Browsing through a site: 6
- Percentage decline in overall US magazine newsstand sales during the first half of 2015: 18.5
- Percentage decline in crafts magazine newsstand sales: 33.1
- In automotive: 26.8
- In sports: 23
- In entertainment: 21.5
- In women’s: 20.6
- In celebrity: 18.9
Sources: Christian Book Titles See Sales Rise Higher and Higher, In-Person Book Discovery Is Still King with Families, The Traffic LinkedIn Drives to Publishers Has Dropped 44 Percent This Year, People May Hate LinkedIn, But That’s Not Stopping Them from Publishing a Lot of Posts There, Newsstand Sales Tumble in First Half of 2015
Jane Friedman has spent her entire career working in the publishing industry, with a focus on business reporting and author education. Established in 2015, her newsletter The Bottom Line provides nuanced market intelligence to thousands of authors and industry professionals; in 2023, she was named Publishing Commentator of the Year by Digital Book World.
Jane’s expertise regularly features in major media outlets such as The New York Times, The Atlantic, NPR, The Today Show, Wired, The Guardian, Fox News, and BBC. Her book, The Business of Being a Writer, Second Edition (The University of Chicago Press), is used as a classroom text by many writing and publishing degree programs. She reaches thousands through speaking engagements and workshops at diverse venues worldwide, including NYU’s Advanced Publishing Institute, Frankfurt Book Fair, and numerous MFA programs.
