Closing image: In a post about TikTok, audience intelligence firm Pulsar says, “We’ve previously seen Wattpad emerge as one of the leading hashtags on both TikTok and Twitter, and the platform—which hosts user-generated content—helps populate the space between published authors and passive readers. This space is filled by writers who, with no or next-to-no presence on physical bookshelves, can build dedicated followings by placing their writing online. So prevalent is this trend that Wattpad has attained more mentions than reader-specific platforms across both Twitter and TikTok.” Read the full piece.
Jane Friedman has spent her entire career working in the publishing industry, with a focus on business reporting and author education. Established in 2015, her newsletter The Bottom Line provides nuanced market intelligence to thousands of authors and industry professionals; in 2023, she was named Publishing Commentator of the Year by Digital Book World.
Jane’s expertise regularly features in major media outlets such as The New York Times, The Atlantic, NPR, The Today Show, Wired, The Guardian, Fox News, and BBC. Her book, The Business of Being a Writer, Second Edition (The University of Chicago Press), is used as a classroom text by many writing and publishing degree programs. She reaches thousands through speaking engagements and workshops at diverse venues worldwide, including NYU’s Advanced Publishing Institute, Frankfurt Book Fair, and numerous MFA programs.
