Social Media

A research firm recently investigated consumer sentiment about 21 categories of subscription services, asking if they were “happily hooked” nor not.

An exuberant market for online literature leads to investment in Inkitt’s serial fiction app, Galatea

14 percent of UK book buyers were TikTok users in the 12 months to April, rising to 37 percent of 13-to-24-year-olds and peaking at nearly half of 16-to-19-year-olds.

This new browser-based software competes directly with Mac-only Vellum, which makes it an alluring option for PC users

Reader Reach Ads comes from an established book promotion firm that has a strong track record of serving indie authors

In a post about TikTok, audience intelligence firm Pulsar says, “We’ve previously seen Wattpad emerge as one of the leading hashtags on both TikTok and Twitter,

Founded by wealthy book influencer and podcaster Zibby Owens, Zibby Books will publish one book per month,

One of the biggest anxieties and preoccupations of authors today is social media. How big does your following have to be?

The Rights Factory, a literary agency, has just launched a new agency-wide podcast, Agent Provocateur, “to intrigue, entertain, and yes, provoke you.”

Curious Fictions, a Patreon-like site devoted to fiction writers, is closing its doors. We only just reported on the site in May, although the site has been in operation since 2017.

Where there’s smoke… As a reminder, Trendspotting is an occasional feature in Hot Sheet where I segue into first person

Regardless of how the pandemic unfolds, online events will continue, with a focus on meaningful, quality experiences; accessibility; and a

the fine print in the official rules contained a rights grab—giving Medium “an irrevocable, royalty-free, worldwide, nonexclusive, sublicensable, assignable” license to all entries

Traditional publishers often center marketing campaigns around community support—sometimes growing an author’s platform in the process.

Podcast RSS feeds have long been a part of Substack’s functionality, but not until this month has Substack taken such a major step in investing in podcast content.

For those who blame social media for what’s gone wrong with the world today, Twitter is one of the most favored targets and often for good reason.

YA fiction sales have grown in 2021, driven by an influential community of book readers on TikTok rather than big-name releases.

Last week, Substack, the email newsletter platform, announced that it was paying an advance to author and entertainment writer Zack O’Malley Greenburg to serialize a book, We Are All Musicians Now

Well-constructed stories, snappy dialogue, and surprising twists can all contribute to a book’s chance of being chosen for adaptation.

The ease of being able to deliver the event from the convenience and comfort of home remains a primary advantage.

So far, the Canadian-based platform has 30,000 free and public domain titles and is beta testing sales of books from Grove Atlantic and Open Road Media.

What would happen if you crossed Medium with cryptocurrency? That’s how people are explaining Mirror. The one-year-old startup is now valued at $100 million

Podcasters who can elevate or transform their podcast concept or content into a unique book are best positioned to secure a publishing deal

Draft2Digital, a leading ebook distributor for authors, recently announced distribution to BorrowBox, an app that provides library patrons in Australia, Ireland, New Zealand, and the United Kingdom

Testing your ad creative and pushing past your first few ideas is key to a successful and cost-effective Facebook ad campaign