Why Plots Fail
An elaborately structured plot, without clearly-defined character goals and motivations, is like mapping a trip and calling it a vacation.
To Nail Your Book Proposal: Think in Synergies, Not Sections
A successful nonfiction book proposal addresses market demand and cements the writer’s authority throughout the entire document.
Why the DOJ v PRH Antitrust Trial Doesn’t Change the Game for Authors, Regardless of Outcome
The big dogs will remain the big dogs. Mega advances will still be paid, and it will remain challenging to make a living if you’re the average author (as it has been throughout history if you depend on book sales alone).
Transforming Coal Into Diamonds: Telling Painful True Stories Through Fiction
Shifting from memoir to fiction allows painful memories to be expressed, while sharing the hard-won wisdom we’ve gained through experience.
The Art and Purpose of Subtext
Subtext, the real conversation hidden by surface talk, can deepen the story with unpredictable outcomes and emotion.
Links of Interest: Sept. 14, 2022
Traditional Publishing The ongoing conglomeration of publishing will not lead to the destruction of literature. So argues a professor of
A new gift imprint: Kaddo
UK-based Quarto Publishing is launching a new gift book imprint in 2023 called Kaddo.
Loyola Press launches new imprint for children, parents, and educators
4U2B Books & Media is a new imprint that will publish children’s books as well as select titles for adults.
Corporate owner of children’s book publishers establishes kids’ programming arm
Trustbridge, which owns Candlewick Press and others, is starting to develop kids’ and family programming based on its library of titles.
Literati Book Fairs expands
Austin-based startup Literati offers subscription book boxes and online book clubs primarily in the children’s market.
Lemonada Book Club launches in partnership with Penguin Random House
Podcast network Lemonada Media and Penguin Random House have partnered to launch the Lemonada Book Club podcast.
New crime imprint: Datura
UK publisher Angry Robot Books is launching Datura Books, a crime fiction imprint.
About That “One Dozen Copies” Statistic: NPD BookScan Helpfully Clarifies
NPD analyst Kristen McLean provided context for the allegation that half of the trade titles published each year sell fewer than a dozen copies.
Marketing Math: Penguin Random House’s 2 Percent Gambit
Big publishers can leverage smaller marketing spend to greater effect than smaller publishers.
IBPA Updates Its Hybrid Publishing Criteria
While the IBPA doesn’t currently vet member publishers, authors are encouraged to reach out with questions.
Book sales update: Sept. 14, 2022
Through August 2022, print book sales are down by 5 percent versus 2021, which is considered very good performance.
Penguin Random House sees profits decline in first half of 2022
Overall, PRH sales increased by more than 6% but profits were down by 1.8% due to cost challenges related to supply chain and inflation.
Colleen Hoover outsells the Bible in 2022
According to NPD BookScan, which tracks print retail sales in the US, Colleen Hoover has sold 7.3 million print books this year.
3 Ways That Writerly Grit Leads to Publishing Success
It takes grit to seek and implement qualified feedback, and to keep finding ways to improve a manuscript even after you’ve given it your all.
Business and Creativity Go Hand in Hand: Q&A with Kern Carter
The Toronto-based novelist discusses his journey from self- to traditional publishing, marketing, the art and business of writing, and more.
How to Get Published in Modern Love, McSweeney’s or Anywhere Else You Want
If you’d like to see your work in national publications—and get paid—tailor your essay to smoothly fit their voice and mission.
Persistence Pays the Weary Writer
A half-hour’s writing might yield only 500, 300, even a mere 100 words. But a half-hour’s writing over 7 or 8 months: a book’s worth of words.
Want to Build Tension? Encourage the Reader to Ask Questions
Anticipation—“Will it happen or won’t it?”—keeps readers on edge, and we can make use of their need to know by building scenes that cater to it.
Closing Image: August 31, 2022
Even though Barnes & Noble is having a tough time with new titles in hardcover, the format was selling well overall in 2021 for the children’s market.