Jule Kucera
ONLINE CLASS

Where Writers Go Wrong

7 missteps that sabotage you and your story


INSTRUCTOR

Jule Kucera

DATE

Live on December 3, 2025, at 1:00–2:15 p.m. EST, or watch recording

IDEAL FOR

Beginner to intermediate fiction and narrative nonfiction writers

ACCESSIBILITY

Closed captions by Zoom; transcript provided with recording


Are you a writer who loves reading and telling stories but find yourself stuck, frustrated, or unsure why your novel or memoir isn’t coming together?

You’re not alone. Most writers hit similar roadblocks. Maybe you’re juggling life’s demands and writing because you love it, but you wish you could make more progress and get the story that’s in your head onto the page.

Jule Kucera has been there—lost, confused, and even embarrassed when friends asked, “How’s that novel coming along?” The struggle drove her to deep study, which ultimately led to the creation of StoryJoules. When Jule felt she’d cracked the code, her mission became to help other writers escape the cycle of confusion and finally finish the stories they’re longing to tell.

In this practical, encouraging webinar, we’ll tackle the 7 most common missteps that keep stories (and writers) from reaching their full potential—and show you how to fix them. You’ll learn how to avoid the five most common story stumbling blocks:

  • Discover how a strong climax isn’t just dramatic, but the key to delivering lasting satisfaction for readers and yourself, and why writers often mishandle the moment.
  • See how a muddled middle often signals deeper story issues, helping you identify where focus and momentum get lost, so you can regain both.
  • Identify what drives a character arc, to ensure your protagonist’s arc isn’t just a ‘bobbing boat.’
  • Understand how clear stakes energize your characters, making every goal feel urgent and meaningful.
  • Explore the underlying causes of weak conflict, so you can use tension to keep readers turning pages.

Along with the story, we’ll focus on the storyteller:

  • Uncover the #1 unhelpful question writers ask themselves, but don’t dare whisper to anyone else. Could this be hindering your progress?
  • Find out how tending to the whole you can help the writer you—and your story.

Who this class is for

  • Beginner and intermediate fiction and narrative nonfiction writers (novelists, memoirists, short story writers)
  • Writers who love writing but feel stuck or stalled with their progress
  • Anyone who wants to deepen their understanding of story craft and avoid common pitfalls

Who this class may not be suited for

  • Writers looking for advice on poetry, essays, or non-narrative forms
  • Those seeking publishing or marketing strategies (this is a craft-focused session)
  • Those seeking personal feedback on their story
  • Writers unwilling to reconsider their current approach to story or writing

What you get in all classes hosted by Jane


Recording & transcript

You can attend live or wait for the recording. We prioritize accessibility: you can watch or listen to class, enable closed captions, and keep the recording, transcript and slides for future reference.

All questions answered

We welcome your questions. If we can’t answer all questions live, they will be addressed in writing. All students receive a Q&A file with the recording.

Generous refund policy

Get a full refund upon request if you don’t receive the information you were hoping for. In after-class surveys, 99% of writers say their expectations were met or exceeded.


All classes are self-contained and never end with a sales pitch. Learn more about Jane’s mission for online classes.

How do I attend the live class?

This class uses Zoom webinar technology (see system requirements). You will join through your Internet-connected computer or mobile device. When you register, you will receive information via email on how to join the class. If you don’t receive it within 1 hour of registering, please contact us.

  • When: Wednesday, December 3, 2025
  • Time: 1:00–2:15 p.m. Eastern / 10:00 a.m. Pacific
  • Fee: $25

The webinar is broadcast via the internet with live audio delivered through your computer or mobile device speakers. The visual presentation is displayed directly from the presenter’s computer to your computer screen. The Q&A is managed through a chat-style submission system with questions read and answered by the presenter for the entire class to hear.

Closed captions are provided during the live class. We use Zoom’s automated closed caption service, which is about 80%+ accurate. We use Adobe Premiere to generate a lightly edited transcript, provided with the recording.

Jule Kucera

About the instructor

Jule Kucera is a published author of a memoir (Sweet Baby Lover) and two fables (The Rocking House and Prince Tarkten). While attempting her first novel, she got stuck—unsure how to move her story forward, embarrassed when friends asked about her novel, and frustrated by advice that seemed to be in conflict.

Drawing on years of corporate learning and business expertise in several Fortune 150 companies, as well as teaching at the University of Cincinnati, Jule dove into the world of story structure and emerged with StoryJoules. This approach blends emotional truth, practical craft, and a deep understanding of what makes stories resonate.

Wanting to help other writers, Jule is now a writing coach and creator of the StoryJoules Experience—a transformational group coaching program for those writing novels, memoirs, or short stories. It blends practical guidance with heartfelt encouragement to help storytellers move from stalled to thriving, and WIPs from pieces to powerful. Her warm, empathetic approach empowers writers to discover clarity, build confidence, and finish the stories they’re longing to tell.

I think the magic of StoryJoules is in its beautiful simplicity and its delivery by someone who has such a sincere appreciation for the writers’ struggles.

Jennifer T.

I’m in a cohort with writers who are struggling and I keep thinking, you guys should go see Jule.

Judith B.

I heard back from my agent who said she loved my proposal revisions and wants to take the book out for sale. THANK YOU! (PS: The proposal sold.)

Sarah B.

All students receive the following

  • Access to the live class. After roughly 60 minutes, the instructor will take questions during class using in-class chat/text. The class will end after roughly 75 minutes.
  • A recording of the class—audio and video. This is especially helpful if you have a conflict with the class time or something comes up and you can’t make the session. Each registration comes with access to the archived version of the program and the materials for 30 days. You do not have to attend the live event to access the recordings.
  • Presentation slides. All participants receive a copy of the slide presentation in PDF form.
  • Rough transcript. We use ElevenLabs to create an automated transcript of the entire webinar, which is lightly edited for you.
  • Access to the Story & Storyteller Diagnostic, to apply the lessons to your own work.

Event Attendance & Anti-Harassment Policy

We strive to provide an environment where all present—whether attendee, presenter, or staff—can feel supported. In order to ensure a welcoming event, here is what we expect from all who participate.

  • That the presenter and the presenter’s work be treated with respect by attendees and that all attendees treat each other with respect and a generosity of spirit.
  • That attendees will refrain from harassment of any sort including (but not limited to) comments or questions of a racist, homophobic, sexist/sexual, or threatening nature. This includes actions that disrupt or interfere with anyone’s ability to participate. Offenders will be disconnected from the live event.