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When—and Whether—to Hire a Developmental Editor

A developmental editor is like any tool in your toolbox. Knowing whether and when to use one will help you get the most bang for your buck.
How to Develop a Marketing and Promotion Plan as an Indie Author

How to Develop a Marketing and Promotion Plan as an Indie Author

Self-publishing offers so many paths and options that it can seem intimidating. One debut novelist shares her journey, with valuable tips.
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How to Find Compelling Comps for Your Book

Identifying comparable titles helps agents and publishers understand where your book fits in the market and who your most likely readers are.
Comprehensive Guide to Finding, Hiring and Working With an Editor

The Comprehensive Guide to Finding, Hiring, and Working with an Editor

This post explains four critical types of book editing, why you need an editor, how to choose one, and what your editor can and cannot do.
Choosing a Publicist: Ruling Out and Ruling In

Choosing a Publicist: Ruling Out and Ruling In

There are a lot of publicists out there. How can you pick the right one? This is a crucial decision, so it needs to be approached with care.
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How Authors Can Find Their Ideal Reading Audience

Writing coach and author Angela Ackerman discusses techniques for identifying and connecting with your target reading audience.
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How to Find the Right Critique Group or Partner for You

Brooke McIntyre of Inked Voices explains what to look for in a critique group and how to find the best writing critique group for you.
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Be So Good the Robots Are Irrelevant

It’s easy to become nihilistic and pessimistic when thinking about the arts and AI. To recover your optimism, return to the simple idea of play.
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Launch Day Is Not Judgment Day

When a traditionally-published author made the switch to self-publishing, she found that success reveals itself in months, not days.
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From Personnage to Personne: Creating Character Authenticity

When building a character, roles can be efficient shorthand—hard-boiled detective, dutiful nurse—but the best characterizations require going deeper.
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Why You Should Make a Game to Build Your Author Platform

Potential readers can step inside your book’s world via brief, text-based, choose-your-own-adventure-style stories made with online tools.
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Writing Away From Yourself: How to Fictionalize a Character

If your story requires characters whose motivations don’t come naturally to you, here are some tips to help you imagine the impossible.
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Hide the Sawdust: Hone Your Focus Sentence

A good story, like a good hiking path, simply unfolds without seeming forced. Here's a tool that helps keep complex stories on track.
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Romantasy: What It Can Do for Men

An avid male reader of romantasy speaks up about his love for the genre, and what it can teach men about themselves and their relationships.
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Showing or Telling? How to Decide Based on Line Level, Scene Level, and Story Level

Both show and tell are essential tools for powerful storytelling. The trick is balancing their use at the line, scene, and story level.
Custom shirts. hoodies, and baseball caps from Dr. Sarita Lyons’ Church Girl merch run, printed by Tee Vision Printing in Philadelphia

What Authors Need to Know About Ordering Wearable Merch

If you’re an author thinking about wearable merch for a book launch or tour, here are some considerations to help the process go smoothly.
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Imposter Syndrome Is Not a Disease or Abnormality

Even successful writers fall prey to self-doubt. Here are a few ways to strengthen yourself if and when you hear that voice in your head.
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How Fear Affects Your Character in Real Time

Fear can limit our ability to apply reason and logic, leading to flawed choices and behavior—bad in real life, but story gold in fiction.
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Nailing Omniscient POV: 5 Guidelines to Captivate (Not Confuse) Readers

Omniscient POV might be resurging, thanks to some recent bestsellers. To use it well, remember three C’s: clarity, consistency, and control.
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How Often Can You Ask Your Reader to Jump?

Transitioning away too often—to a flashback or a new scene—risks losing the depth of storytelling that readers get from living inside a scene.
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Stop Counting Toothbrushes: Find Your Memoir’s Real Story

One memoir coach sees writers rush ahead into chapters and character detail before understanding: Why am I writing this exact story right now?
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Notice What You Notice About the World Around Us

"Noticing what you notice" helps you identify your authentic material and produce work no one can ever copy.
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Creating Microtension in Your Story Through Repetition

A repeated word, phrase, motif, symbol, or image can create tension for your readers in small, barely noticeable increments.
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The Question Every Memoirist Needs to Ask (But Almost No One Does)

Before trying to structure a memoir, you must understand how you’ve changed and what that process looked like—which can be hard to pinpoint.
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Giving Your Characters Serious Challenges May Give Them Delightful Strengths

Most characters have a challenge to overcome, but what about more serious physical or psychological issues that can’t be “cured” or ignored?