Hot Sheet Index: February 10, 2016

  • Number of Facebook users at the end of 2015: 1.6 billion
  • Average revenue per US and Canada Facebook user: $13.54
  • Average revenue for European Facebook user: $4.50
  • Average revenue for Asia-Pacific Facebook user: $1.59

  • Number of WhatsApp (instant message app) users: 1 billion
  • Top country for WhatsApp usage: South Africa
  • Percentage of WhatsApp users using an Android device: 73%
  • Owner of WhatsApp: Facebook

  • Number of ebooks currently available from Amazon Kindle store: 4 million
  • Number of ebooks available for Kindle six years ago: 600,000
  • Number of bestselling Kindle ebooks in 2015 that were self-published: one-third

Sources: 8 (Plus One) Revealing Media Numbers from January 2016Facebook Q4 2015 ResultsBy the Numbers: 50 Amazing WhatsApp StatisticsMeredith Wild, a Self-Publisher Making an Imprint