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Trends to watch in 2024 according to BookScan

Circana BookScan book industry analyst Kristen McLean recently offered a list of areas to keep an eye on this year.
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Year in Review: 2023

The brightest sparks of the year.
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Amazon Trend Report: Reader Interest Shifts Toward Fantasy Romance

Readers seek out dark romance and fantasy romance more than paranormal.
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Can Bindery’s Business Model Succeed?

Agents and industry veterans aren’t sure if an influencer- and member-driven publishing model is sustainable or desirable for authors.
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How Publishers Use Data to Inform What They Publish

Publishers love to see authors provide data that offers marketing insights they would otherwise not have.
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Navigating the Awkward Gap between Middle Grade and YA

An overview of the factors that contribute to market designation in books for older children Traditionally grouped together as children’s
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Trend Watch: April 12, 2023

What agents and editors want in romance and YA fiction—plus a kerfuffle about grief stories.
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Trend Watch: The Rise of De-Influencers + CoHo Backlash

What’s new in #MSWL and TikTok trends.
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Trend Watch: MSWL and BookTok

It’s the 10-year anniversary of MSWL, and agents seek twisty thrills in fiction.
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Amazon Trend Report: Second-Chance Romance

Trends and takeaways in a popular romance subcategory.
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Amazon Trend Report: Teen & YA

Trends and takeaways from the teen/YA market.
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Writing What You Don’t Know: Getting Over the Fear

Editors and authors agree it’s okay to write outside your lived experience, as long as you do your homework.
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Amazon Trend Report: Romance

To break into the rich romance market, look for a subgenre with high sales and lower competition.
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Notes from 2022 Frankfurt Book Fair

Frankfurt Book Fair took place in person in Frankfurt, Germany, last week with some programming available online as well.
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The Sometimes Invisible Opportunities of Write for Hire

Some work-for-hire jobs are only visible to authors who have literary agents.
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Backlist sales continue their upward trend in 2022

It turns out that backlist is capturing most of the pandemic growth in the book market.
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Amazon Trend Report: Urban Fantasy

The popular genre of urban fantasy is competitive, but with a lot of sub-category crossover.
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Literary mag The Believer bought by digital marketing agency

Last fall, the University of Nevada Las Vegas announced that it would be closing The Believer this spring.
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UK’s HarperVoyager launches a TikTok creator house

Eight top BookTok influencers will convene in Hay-on-Wye in Wales to create content for the new HarperVoyager TikTok channel.
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Amazon Trend Report: Historical Fiction, Female Detectives

Female authors, protagonists, and readers contribute to gains in historical fiction as well as mystery, thriller, and suspense.
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The Market for Fat Representation in Fiction

Fat representation—where being overweight doesn’t mean a character is evil or has something to overcome—is increasingly sought after.
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Amazon Trend Report: Paranormal Women’s Fiction

The category invented by indie authors focuses on women in midlife.
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Current Trends in Historical Fiction

A look at the demands of writing historical fiction and what’s selling now .
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The Many Moving Parts behind Brandon Sanderson’s Record-Breaking Kickstarter Campaign

The creation and fulfillment of Sanderson’s Kickstarter relies on a crack team managing massive amounts of data as well as all aspects of production.
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IMHO: Substack Launches an App, and I Remain the Grumpy Skeptic

If you subscribe to a large assortment of Substack email newsletters, there is now an app (iOS only, so far) where you can read them all in one place.