The Difference Between a Press Release and a Pitch (You Need Both)

The Difference Between a Press Release and a Pitch (You Need Both)

The two biggest mistakes in book publicity pitches: they are too long in length, and not pointed or provocative enough.
A woman working at a computer.

How to Save Money and Do Online Book Publicity Yourself

Author and publicist Fauzia Burke offers tips and resources for doing your own internet book publicity.
A Former Book Publicist's Advice to Traditionally Published Authors

A Former Book Publicist’s Advice to Traditionally Published Authors

Andrea Dunlop, a former Doubleday publicist, discusses how to approach a book launch from a publicist's point of view.
Red Hot Internet Publicity by Penny Sansevieri

3 Ways to Improve Your Website Design

Today's guest post is adapted from Red Hot Internet Publicity by Penny Sansevieri. Between Los Angeles and Las Vegas there’s