Art vs Commerce by Tom Giebel / Flickr

Starving Artist Vs. Slimy Marketer: How to Strike a Balance

Today’s guest post is from one of my UC students, Jarrod Welling-Cann. He is facing the issue—as we all do at some point—of how to making a living from his art. His thought process here is particularly relevant for any creative professional wondering about the role of marketing, sales, and promotion in the artistic life. […]